The next era of connected courts starts here.
CourtSpark — A PlaySight Company.
PlaySight's class-leading SmartCourt™ technology now powers the CourtSpark network—bringing connected experiences and managed advertising to pickleball and padel venues.
A new chapter for CourtSpark
Built for the network.
A PlaySight Company.
CourtSpark brings venue relationships and an advertising network together with PlaySight's proven SmartCourt™ platform. The result is a stronger foundation for clubs, players and brands.
Advertiser categories available through programmatic and direct sales
Courts In Motion
48 clubs. 553 courts. One growing pipeline.
Current CourtSpark signup and installation-tracker totals. These figures describe the pipeline, not fully installed or live advertising inventory.
48 clubs signed up
Clubs are moving through qualification, contracting, readiness and installation stages.
Class-leading court technology
PlaySight technology provides the connected-court foundation for the next generation of CourtSpark experiences.
553 courts in the pipeline
Each venue is reviewed for site suitability, required rights and participation under one consistent Network Partnership.
Why CourtSpark
SmartCourt™ courts supported by managed advertising.
For approved sites, the network supplies and maintains the system without a club charge. Advertising first supports the network investment, then creates shared upside.
No club equipment charge
For approved sites, the network supplies cameras, displays and edge AI under the signed agreement.
Managed sponsor sales
CourtSpark develops national and regional demand, while campaign timing and availability vary.
Bring club-sourced sponsors
Qualified local campaigns are booked and billed through the platform and shared 50/50 from the first dollar.
Transparent reporting
Monthly statements show campaign activity; eligible payments are made quarterly under the signed agreement.
The Sponsor Engine
Premium ad inventory, professionally managed.
Every CourtSpark court can become a media asset. National advertisers may participate through programmatic partners, while our team develops regional and local demand and provides campaign reporting.
- In-rally LED banners and court-side display takeovers
- Replay overlays, scoreboard branding and highlight-reel pre-rolls
- Geo-, sport- and venue-targeted campaigns delivered programmatically
- Campaign delivery, completion and available performance reporting
- Co-branded tournament and league activation packages
National + Regional + Local
National, regional, and club-sourced campaigns.
CourtSpark manages all campaign booking and billing. Club-sourced campaigns may use up to 20% of court-side display time.
Programmatic and network sales
National advertisers may reach eligible participating venues through our programmatic partners. Campaign availability and timing are not guaranteed.
Sold by our sales team
Our regional reps prospect and close mid-market sponsors in your metro — health systems, dealerships, breweries, real estate. We do the outbound; you collect the share.
Optional — sold by you
Bring qualified local sponsors to the platform. Campaigns are booked and billed through the platform at the network rate card and shared 50/50 from the first dollar.
Network Partnership
One model. Clear obligations.
Advertising first recovers the network investment and AI license. Remaining network revenue is distributed under the signed agreement.
Network Partnership
No-Cost InstallFor approved sites, the network supplies, installs, services and maintains the system without a charge to the club.
- $0 hardware, install or software fees
- Investment and monthly AI license recovered first
- 80% to the network operator / 20% to the club after recovery
- Club-sourced advertising shared 50/50
- 5-year network period from first advertising date
How It Works
From application to an approved launch.
Complete review and agreement
Submit both onboarding forms, complete site approval, and sign the network agreement.
We install the courts
Cameras, displays and edge AI installed and calibrated by our team ASAP, based on available scheduling.
Campaigns are activated
Eligible national, regional and club-sourced campaigns are scheduled through the network platform.
Statements and payments
Monthly statements document activity; quarterly payments follow the agreement's recovery and revenue-share order.
And the platform itself?
Yes — players and fans get all the SmartCourt™ magic too.
Live HD streams, instant replays, AI shot tracking, heat maps, share-ready clips and a player app. The sponsor revenue is what makes it free for you to deploy.
Benefits
One platform. Three winners.
For Court Owners
- Site approval and signed agreement required
- Managed advertising sales
- Club-sourced advertising shared 50/50
- Equipment service and maintenance included
For Sponsors
- In-rally placements inside real matches
- Participating court-side screens
- Geo + sport + venue targeting
- Campaign delivery reporting
For Players & Fans
- Live stream every match
- Instant clips and highlight reels
- AI shot tracking and heat maps
- Free player app, free clips
Quick answers, straight from the court.
Short videos cover what CourtSpark is, how to join the beta, and how we protect player privacy.
Request to be an initial partner.
We're hand-selecting a small group of early facilities to help shape the future of SmartCourt™ technology. Initial partners receive direct product-team access under the same network agreement terms.
- Equipment and installation provided without a club charge for approved sites
- Recovery → monthly AI license → 80% network operator / 20% club; club-sourced campaigns 50/50
- Priority feature requests and quarterly strategy calls
- Co-marketing as a CourtSpark launch partner
No club equipment charge. Shared potential.
SmartCourt™ courts with managed sponsorship.
We install. We sell the sponsorships. You share the revenue. Find out what your courts could earn with CourtSpark.