Free smart cameras and screens for your courts — paid for by sponsors.
We install everything at no cost to your club, sell the advertising, and share the revenue with you. Players get free live streams, replays and highlights.
Powered by PlaySight SmartCourt™ technology — PlaySight's camera and replay systemAdvertiser categories available through national ad networks and direct sales
Why CourtSpark
SmartCourt™ courts supported by managed advertising.
The network supplies and maintains the system without a club charge. Advertising first pays back the equipment, then creates shared upside.
No club equipment charge†
The network supplies the cameras, displays and on-court AI cameras.
Managed sponsor sales
CourtSpark sells national and regional advertising for your courts.
Bring in your own sponsors
Local sponsors you bring in are booked and billed through the platform and shared 50/50 from the first dollar.†
Transparent reporting
Monthly statements show campaign activity, and your share is paid quarterly.
The money order
Where the ad money goes
Network advertising is used in one order, every month.
Pays back the equipment
Cameras, screens and installation — paying back the equipment comes first from advertising.
Covers the AI software
$200/court/month — paid from ad revenue, never billed to you.
Everything after that: 20% to your club†
The rest splits 80% to CourtSpark and 20% to your club.
Sponsors YOU bring in: 50/50 split from the first dollar.†
Advertisers your club already works with are booked and billed through the platform at the standard ad prices and split evenly from the first dollar.
Your club never receives an invoice for equipment, install, software or maintenance.
For players and fans
Players get the SmartCourt™ magic too.
Live HD streams, instant replays, AI shot tracking, heat maps, share-ready clips and a free player app — the sponsor revenue is what makes it free for your club.
For sponsors
Reach players where they play.
Court-side screens, replay overlays and in-rally placements — booked, delivered and reported by CourtSpark.
National
National brands reach players across participating venues through national ad networks.
Regional
Our sales team connects regional businesses — health systems, dealerships, breweries — with courts in their metro.
Local
Sponsors a club brings in are booked at standard ad prices and shared 50/50 with that club.†
How It Works
From application to an approved launch.
Complete review and agreement
Submit both onboarding forms, complete site approval, and sign the network agreement.
We install the courts
Cameras, displays and on-court AI cameras installed and calibrated by our team.
Campaigns are activated
National, regional and club-brought sponsor campaigns are scheduled through the network platform.
Statements and payments
Monthly statements document activity; quarterly payments follow the agreement's order: paying back the equipment, then revenue share.
Who's on board
Pilot clubs joining the network.
48 clubs and 553 courts in the signup and install pipeline.
"Quote from a pilot club owner coming soon."
Real install photo coming soon
First pilot installation, photographed on site.
Request to be an initial partner.
We're hand-selecting a small group of early facilities to help shape the future of SmartCourt™ technology. Initial partners receive direct product-team access.
No club equipment charge. Shared potential.
SmartCourt™ courts with managed sponsorship.
We install. We sell the sponsorships. You share the revenue. Find out what your courts could earn with CourtSpark.
† Important details
CourtSpark is in a pilot phase. Equipment, installation and software are provided at no charge to clubs that pass site approval and sign the network agreement. Advertising revenue and club payments depend on actual sponsor sales and are not guaranteed. Full terms — including the revenue-share order, payment timing and each party's obligations — are set out in the signed agreement.